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Bristol Bid Boss: FIFA Contract Is “Non-Negotiable”

November 25, 2009

Bristol’s World Cup bid boss has insisted local businesses will reap the benefits of hosting the tournament in the city.

Stephen Wray was responding to concerns that the contract Bristol must sign with FIFA contains “draconian” clauses which could leave council tax payers and local businesses footing enormous bills.

City councillors last night rubber-stamped Bristol’s world cup bid, and will formally submit it to FIFA at a Wembley ceremony tomorrow.

The city is committed to spending at least £17m if chosen to host the tournament. According to Mr Wray, this includes the cost of upgrading Bristol City’s new stadium at Ashton Vale to FIFA standards.

However, last night’s meeting saw disagreements between politicians and business leaders over who should foot the bill for the tournament.

But a report submitted to councillors by accountants PriceWaterhouseCoopers claims the city will see that money repaid many times over, and that hosting the tournament should be worth £250m to Bristol.

They estimate £150m will be spent in local firms, with a further £100m brought into the city through construction jobs.

Nonetheless, concerns have been expressed over the terms of the deal Bristol, and the other host cities, would be required to make with FIFA.

One clause in the contract says Bristol would get no compensation if matches were cancelled, even if FIFA were shown to be at fault.

Another will require the city to introduce by-laws preventing local businesses “ambush marketing” around the stadium, reserving it for official sponsors only.

Yet the man in charge of Bristol’s bid dismisses these concerns. Bristol bid director Stephen Wray told #SITE_NAME#: “The bottom line is that unless a city is prepared to sign these agreements, you cannot hope to host the world cup. It’s an absolute non-negotiable factor.

“What we have been doing is talking to the government, the DCMS and the LGA and we have got sufficient guarantees that the city’s interests will be protected.”

And he remains adamant local firms would reap massive rewards from games being held in Bristol. He said: “It will be local businesses. That is the money [£150m] that will accrue to the restaurants, bars, hotels, commercial centres, shops and visitor attractions.

“That is the general spending that will take place around a world cup event when you have visitors based in a city over that period of time.”

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